The #1 smartwatch

in the world. Times two.

Apple Watch Series 5

The most advanced Apple Watch yet, featuring the Always-On Retina display, the ECG app, international emergency calling, fall detection and a built‑in compass.



Learn more

Apple Watch Series 3

All the core fitness, heart-monitoring and connectivity features that make Apple Watch the ultimate device for a healthy life. At an incredible price.



Learn more

Two great choices. No wrong answers.

Compare Apple Watch
Series 5 and Series 3

Apple Watch Studio Any case. Any band.
Any style you want.
Your watch. Your way.

Now you can pair the classic Hermès case with any
Hermès band to create a signature style.
Now you can choose any Nike case and pair any
Nike band for a style that's actively you.

Apple Watch Nike Series 5


Learn more

Apple Watch essentials.

Your new favourite band is here.

Shop the latest bands

Make them yours.

Personalise your AirPods with free engraving. Only at Apple.

Learn more


Get more out of Apple Watch.

Apple Music

60 million songs.

Try three months on us.

Try it for free*

Learn more

View all how-to films